What motivates your players?

You need the right offers to get to your most valuable players. With a staff of former Casino Marketing Directors, the Red Circle Database Team is an extension of your marketing team, researching, analyzing and reporting on data, working with you on a reinvestment strategy to maximize profits.

With Red Circle’s proprietary database marketing software, RECON, we can leverage your data even more quickly and cost effectively to make the right investments in the right players. What used to be complicated and time consuming is now push-button easy.

A state of the art CRM and Business intelligence tool developed specifically for Casino hosts and other staff. Uses desktop and mobile devices to assist Player Development and Guest Services with logging daily player contacts, showing real-time views of gaming activity and other featured views of the casino’s most valued guest. SoftGamings offers CRM services for B2B partners to improve customer relationship, drive customer loyalty and long-term engagement. Our advanced CRM system allows you to segment player levels, identify and measure casino player development opportunities, store player contacts and view communication history.

If the casino industry is anything, it’s unique. MRI's AIM ® Casino CRM software provides database marketing, player development, casino marketing analytics to reach your casino's. Another company that joined the tracking software development market, with the first player tracking system, was EDT, currently known as Electronic Data Technologies, but formerly known as Electronic Display Technology. The companys reason for conceiving a network that allows a casino to keep track of its players was to allow the.

Database Strategy

Who to target, what they’ll respond to, when you want them — the profits will tell you why.

Player Development

The right tools to grow the right players in the right way. We understand the game.

Promotional Strategy

Give them a reason to come, and reason to come back. Next week, and the week after that.

Research

Online Casino Software

Qualitative plus quantitative. Yes, opposites do attract.

Casino Staff Training

Let us guide your team and ensure the vision is executed flawlessly.

Consulting

We’ve been in your shoes. We can provide expert advice when you need it most.

Casino Marketing Planning

A solid 12-month marketing and promotional calendar. No more stress. No more headaches.

RECON Database Software

Save time. Ask the tough questions, and let the software crunch the numbers for you.

Casino Player Development Software Developer

Custom Software Development

Casino Management Software

If you aren’t using a solution designed specifically for you, are you really fixing the problem?